How it all got started:It all started with our third baby Keagan's persistent diaper rash. Trips back and forth the pediatrician and the pharmacy fail to lick the problem completely. Out of sheer frustration, I turned to the Net hoping for some super (and permanent !) cure for his diaper rash.
One thing leads to another and I found out about cloth diapering and how it's supposed to help baby with bad diaper rash. My first reaction was "Yucks ! Who wants to cloth diaper these days? Certainly not me!!" I still had not-so-wonderful memories of trying to pin a nappy on my squirmy first-born 3 years before that and of trying to wash off the breastfed baby poo off the nappies (and not succeeding very well). All our good intentions of wanting to cloth diaper our son and save the earth (and our pockets) flew out the window in less than two weeks.
However, my eyes were caught by some of the very cute cloth diapers I saw on the Internet. Wow, those are really cool cloth diapers, I thought ! I ordered a couple from the States and tried them on my diaper-rash-prone baby. He loved them so much he cried when I have to take them off.
I decided that a
one size diaper would be more economical, so I made a few prototypes and tried them on my son. Some worked well and some not so well. I passed a few of the one size diapers to my friends to try with their babies and the response was very encouraging and in early 2002, Bumwear one size diaper was launched to the delight of moms in Singapore who prefer to cloth diaper their babies. Up till today,
Bumwear remains the best selling diapers in Singapore and the rest of Asia and we have a healthily expanding network in USA, Europe and Australia.
Why choose Bumwear ?Having had babies with extremely sensitive skin, we know that we have to source for materials that are nothing but the best. Our fabrics are sourced from USA. We chose to laminate our diapers with the more expensive breathable film just so that babies wearing our diapers would have a cooler bottom. Our fleece is among the softest in the diapering world.
But that’s not all — we have the cutest diapers around with a mind-boggling choice of almost 40 colours and prints. Once in a while, we will make limited editions of
Bumwear diapers with really special prints and colours, which will be inevitably be sold out in a short time. The irresistible combination of cuteness and functionality is what keeps Bumwear growing strength to strength ever since our debut in 2002.
Besides the best selling
one size diapers, we also have petite diapers for newborns and cloth training pants for toilet training purposes. Recently, due to many request, we have expanded the sizing of our training pants to XL which fit 7-8 year children who still need some protection against bed wetting incidents at night.
Something about RitaNever in her wildest dream did I ever imagine that I would be in the baby poo business :-) I was a straight-A, first class honours student who later on worked in big American banks such as JP Morgan and Credit Suisse First Boston. I quit after giving birth to Keagan, the third of my five children. Because of his nappy rashes, Bumwear was born.
Would ever I go back to corporate life again ? I don’t think so. After experiencing the joys of motherhood and the exhilaration of running a small business, nothing would entice me to go back to the 9-to-5 work life again. I love being home for my kids and selling products that I have personally used and tested on my kids to other moms. I have been truly blessed to be able to do what I love doing and make a living of it :-)
-Written by Rita- Founder and Inventor of Bumwear Diapers